California based Tech Giants Apple has reportedly joined a growing list of companies said to be considering a bid for Hulu,The Hulu rumor mill was already heating up over the past few days — we reported about a bidding war for Hulu, which is shopping itself around to potential acquirers after deciding not to go through with a $2 billion IPO.Apple, which currently holds $76.2 billion in cash and securities, has hinted that more content is coming to Apple’s iTunes catalog, and Hulu’s subscription service would instantly bolster its offerings and let it mount a greater challenge to Netflix and Amazon.
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Apple has begun preliminary discussions that may eventually lead to an acquisition, Bloomberg reported without elaborating.
An Apple spokesman declined to comment.
Hulu’s owners, which also include Comcast Corp’s NBC Universal and Providence Equity Partners, have begun preliminary sale talks with about a dozen potential buyers, including Google Inc and Microsoft Corp a source familiar with the situation said this month.
The video site is expected to have 1 million paid subscribers by the end of summer, earlier than previously forecast.