Google can now distribute real-time ‘last date price’ free of charge after signing a new data license agreement with London Stock Exchange Group (LSEG).Now the users of Google can access the London Stock Exchange and Borsa Italiana (Italy’s main stock exchange) real time trading data immediately through Google for the first time which was previously available only with a 15 minute delay.
According to London Stock Exchange, the data license agreement is part of LSEG’s continuos commitment to making core real-time data services reachable to retail investors everywhere and which could now would be accessed for free through Google. Users who do not have access to the real time group data can access for the first time a selection of level 1 trading data through the free service on Google.
‘This partnership between LSEG and Google is great news for retail investors across the globe,” says Jarod Hillman, Head of Real-Time Data at LSEG. “For the first time, Google users will have access to free, real-time last-trade prices, allowing them to make more informed investment decisions.
“LSEG is committed to making the Group’s markets as accessible as possible to the retail investor,” continues Hillman. “Previously, this data has only been available with a 15-minute delay so we are delighted that Google has chosen to licence our real-time offering.”
The new option of real time data from the London Stock Exchange and Borsa Italiana will help users make better use of up to date information in ’finance’ service section that was launched by Google in 2006.
“Since the launch of Google Finance in 2006, we have worked hard to provide Google users with the best financial information,” says Maxim Edelman, head of Google’s Strategic Partnerships in Europe. “The addition of real-time quotes from the London Stock Exchange and Borsa Italiana will enable our users to better monitor market changes, manage their portfolios and track economic and financial developments in Europe.”
The London Stock Exchange is the fourth largest market in the world and the largest in Europe with a market capitalisation of US$ 3.7495 trillion as of June 2011.
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