Paypal reveals More than 12 million unique users pay for games each month on Facebook Its approx about 1.6% of the 750 active users on Facebook, but it’s enough to create a big social game industry capable of supporting giants such as Zynga , according to data released for the first time today by the digital payments vendor. The total number is of course even bigger, since Facebook’s 750 million users do not just reside in North America.
Last month we have heard that Facebook will generate an n estimated $1 billion in revenue from social gaming this year, the majority of which will come from advertising, but some will also come from Facebook Credits. Zynga, the dominant developer of social games on Facebook, also last month filed for an IPO, with a coincidental number of $1 billion.
